
This idea was submitted by:
Jim Rathman Automotive
Melbourne, FL
Having a collision consultant montor the service drive on peak ours of the morning will increase your sales.
Features and benefits:
1. Increase sales on minor dents and scratches
2. Increase sales on paintless dent repair
3. Increase warranty repair volume
4. Portray a professional image
5. Convenient to customers
6. No cost to promote
Keep track and follow up with these estimates the same way as you would with walk-ins.
Follow up letter:
Dear customer,
I noticed some body damage on your vehicle while it was in for our service department. Attached you will find a quality folder which includes a courtesy estimate and other documents explaining our guarantee.
Our office will contact you in a few days to review the contents of the folder and to answer any questions that you may have. If you have an immediate question, please feel free to contact me directly.

